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Benjy60

Year: 2024–2025
Role: Packaging & Identity
Sector: Beverage & Lifestyle
Scope: Label system · logo · key visuals

A spirits brand with attitude — a leopard-print mark and label system that carries from whiskey to wine without losing its swagger, shot for shelf and campaign alike.

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Benjy60 whiskey bottle flat-lay with cigar, cards and coffee beans

Benjy60 wine bottle nested in a wicker gift basket with wood wool

One mark, two spirits — the leopard label flexes across the range

Surreal aerial campaign visual with a Benjy60 bottle laid over a desert landscape

Benjy60 logotype in a leopard-pattern roundel

© 2026 Rafsan Hossain

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